Sushmita not to follow Aishwarya footsteps

Former Miss Universe and Bollywood actress Sushmita Sen, who was recently named as the brand ambassador of TAG Heuer watches, says she is not so inclined towards taking up international projects like her contemporary beauty queen Ashwarya Rai, besides other artists.

According to her, she is not so hungry for international publicity. “I am just not hungry enough. I am very content with developing many facets of life. I guess I am just not one tracked. I have different facets and I like to go into them and that makes it harder to go and focus on just one thing. So it will be boring. You (media) won’t like it. When I won Miss Universe, which was owned by the Paramount Communications in the US and Square Garden, I came from the heart of Hollywood and that time I gave very horrendous interviews. I said I don’t want to be an actress, I won’t run around the trees,” said Sen.

Talking about crossover films, Sen said one should crossover as long as one has a very strong bridge. “You should have your grounding in the home country first and rest of the world would wake up to you. Definitely you do cross over, as long as you have a strong bridge to cross over,” added Sen.

She further said that she is currently doing an untitled film, a take off from the Hollywood film “I am Sam” , which would lead the film industry into another arena.

29 year-old Sen, is fresh from the success of “Main Hoon Na”, where she starred opposite King Khan, as a sexy lecturer.

She has now joined superstar Shah Rukh Khan in the list of international celebrities, which include Marion Jones, Tiger Woods, David Coulthard and Ines Sastre.

In India, Tag Heuer has been present for the past two years, selling in 18 cities through 40 stores.

Sushmita Sen first came to international prominence in 1994 when she won the Miss Universe competition–the first Indian women to ever do so. Since starring alongside fellow TAG Heuer ambassador Shah Rukh Khan in the hit Bollywood film “Main Hoon Na”, Sushmita has remained a fixture at the top of the India box-office, winning several awards.

Sophisticated and glamorous, strong-minded and gifted, she has become one of the country’s best-known film personalities. She entered films with “Dastak” which bombed at the box office, but she earned praise for her role depicting poise and style.